Hospitality and Service Culture
Course in Production
This online course by Barista Hustle is designed to give coffee industry professionals all the tools they need to build customer connections and to stay cool under pressure. The goal of this course is to promote and build upon the warm and inclusive service culture which is a signature of the specialty coffee movement.
We start by defining great hospitality — not just politeness, but making people feel welcome, seen, and valued. We look into the nuances of face-to-face interactions, like eye contact, greetings, and recognizing regulars. Whether you’re working in a high volume station kiosk, a cafe roastery, or a fine dining establishment — we show you how to tailor each experience to the customer.
Then we move into lessons where industry experts Billy Brooks and Morgan Eckroth share insights on creating unforgettable customer experiences. Giving great hospitality is about more than delivering great beverage quality — we cover important topics like handling complaints and managing aggressive customers. You will hear from former US Barista Champion Laila Ghambari who shares her expert advice on de-escalation tactics,
We also explore different service styles, from fast-paced coffee bars to fine dining setups, so you’re ready to thrive in any environment with the help of Hide Izaki, the 2013 World Barista Champion and founder of the legendary Cokuun brew bar in Tokyo.
This course is packed with tips, stories, and practical advice to help you not just survive but thrive in the world of hospitality. Whether you’re new to the job or looking to take your skills to the next level, we’ve got you covered.
This course is available with a Barista Hustle Membership.
Monthly Membership: USD 15,-
Status (Enrolled)
Course Introduction
Hospitality and Service Culture
This online course by Barista Hustle is designed to give coffee industry professionals all the tools they need to build customer connections and to stay cool under pressure. The goal of this course is to promote and build upon the warm and inclusive service culture which is a signature of the specialty coffee movement.
We start by defining great hospitality — not just politeness, but making people feel welcome, seen, and valued. We look into the nuances of face-to-face interactions, like eye contact, greetings, and recognizing regulars. Whether you’re working in a high volume station kiosk, a cafe roastery, or a fine dining establishment — we show you how to tailor each experience to the customer.
Then we move into lessons where industry experts Billy Brooks and Morgan Eckroth share insights on creating unforgettable customer experiences. Giving great hospitality is about more than delivering great beverage quality — we cover important topics like handling complaints and managing aggressive customers. You will hear from former US Barista Champion Laila Ghambari who shares her expert advice on de-escalation tactics,
We also explore different service styles, from fast-paced coffee bars to fine dining setups, so you’re ready to thrive in any environment with the help of Hide Izaki, the 2013 World Barista Champion and founder of the legendary Cokuun brew bar in Tokyo.
This course is packed with tips, stories, and practical advice to help you not just survive but thrive in the world of hospitality. Whether you’re new to the job or looking to take your skills to the next level, we’ve got you covered.
Course Modules & Lessons
Hospitality and Service Culture
Lessons
FAQ
What happens after I buy the course?
After purchase, you will gain a membership on this website granting you access to the course.
Is the course online?
Yes, the course is 100% online! All you need is a computer or mobile device and an internet connection. You don’t need to be in Australia to take the course.
How long does it take to complete the course?
The course will take maximum 30 hours if you include text, video explanations, assessments, and at-home experiments. Once the chapters are available to you, you can access them at any time forever.
What do I get?
You get lifetime access to seven chapters, over 40 videos and gifs, and a Barista Hustle Accredited Certificate upon completion of the course.
How hard is the course?
The course includes many technical elements but was written with new baristas in mind. The videos dive into more difficult concepts and explain them further. The comprehension tests at the end of each chapter will also help you to apply these concepts to everyday coffee making.
What if I have questions?
Email us at [email protected] and we’ll answer your questions as quickly as possible!
What is the certification process?
You have to complete each lesson and comprehension test, then pass the final assessment (80% or higher) to achieve certification. Proof of certification will be located on the BH site. You’ll be able to share the link with prospective employers. Your certificate is also printable.
Can I share the course with my friends?
Each user will have to pay for their own access to the course. We reserve the right to limit the number of IP addresses that access the course for each account and revoke access.
Is there live tutoring or webinars available?
In our efforts to make this course affordable and accessible to all Baristas, we’ve opted to make the content always accessible and non-interactive.
How long do I have access?
You pay once and have lifetime access.
Do I have to be a Barista Hustle subscriber to take the course?
Nope! Anyone can buy access to the course.
Can I retake the test if I don’t pass?
You have unlimited resits on the test.
Is it mobile-friendly?
100%!
What’s the refund policy?
If you’re not happy with the course, we’ll give you a full refund. Simple.
Do I need an espresso machine, refractometer, or any other special equipment?
No. We’ve designed this course to help everyone that works with espresso-based coffee drinks, regardless of their equipment. Practicing the manoeuvres and designs required for latte art may prove difficult without access to a machine, however.
Is it suitable for beginner-level home or service baristas?
If you can hold a portafilter — this course if for you.
Is it only offered in English?
You can sit barista one on our japanese site at japan.www.baristahustle.com. We are working on making translations available in several languages later on down the line. Stay tuned!
The course is limited to one IP address. Can I sign in from multiple devices?
Yes! Multiple devices or locations are okay, but we’re mainly on the lookout for large-scale abuse.